Imo’s Pizza started in 1964 as a small, family-run parlor in St. Louis with one big idea! Pizza should be shared, savored, and delivered right to your door. That idea helped spark a movement, and Imo’s Pizza quickly became the go-to for thin, square-cut pies loaded edge-to-edge with fresh toppings and topped with creamy Provel® cheese.
Today, Imo’s Pizza is more than a hometown tradition; it’s a growing pizza franchise opportunity with decades of brand loyalty, a proprietary supply chain, and a product that stands apart from anything else on the market.
Its The Square Beyond Compare®…
From national shoutouts to local legends, Imo’s Pizza has earned a place in the hearts and headlines of food lovers across the country. Explore where we’ve been featured:
Official Proclamation: Imo’s Day (April 8)
In 1964, Ed and Margie Imo turned a small corner parlor in South St. Louis into something much bigger: a neighborhood staple, and eventually, a regional icon. With nothing but a small storefront, a pizza oven, a tackle box that served as a cash register, and a desire to serve their community, they introduced the world to St. Louis Style pizza and the now-famous Provel® cheese. Their original vision was simple: serve honest food made fast, make people feel at home, and deliver to their doors.
Six decades later, their legacy lives on in every square-cut slice.
Bring “The Square Beyond Compare” to your community.
Join a pizza franchise that’s rooted in authenticity and built for today’s hungry markets, where flavor, nostalgia, and smart operations come together.
Want to learn more about bringing Imo’s Pizza to your neighborhood?
Pizza remains one of the most beloved and resilient food categories worldwide. And the numbers prove it.
The appetite for pizza and the potential for your Imo’s Pizza franchise has never been stronger.
Open the doors to a beloved pizza franchise with a proven following and a flavorful legacy. Imo’s Pizza offers a straightforward franchise model and brand power that’s been growing for 60+ years.From national shoutouts to local legends, Imo’s Pizza has earned a place in the hearts and headlines of food lovers across the country.
*See the Franchise Disclosure Document (FDD) for more information.
Imo’s Pizza is The Square Beyond Compare® and we are now expanding beyond our St. Louis roots. Franchise opportunities are now available across Missouri and surrounding states.
Whether you’re in a close-knit small town or a fast-growing metro, there’s room at the table for our iconic St. Louis Style pizza and legendary Provel® cheese.
We’re especially looking to partner with passionate entrepreneurs who know what good pizza and good community really means.
If you’ve got hometown pride and a hunger to grow with an iconic brand, this is your chance to make it happen.
From sourcing your signature Provel® cheese to setting up your first square-cut shop, Imo’s Franchising brings decades of operational know-how to your side. We’ve built the infrastructure to support franchise growth, so you can focus on what matters: making great pizza and serving your community.
As a franchisee, you’ll gain access to the same proprietary recipes, trusted distribution system, operational support, marketing resources, and hands-on training that have fueled our hometown’s success for over 60 years.
“My first time trying St. Louis-style pizza — absolutely delicious! Ordered delivery to my hotel because of thunderstorms and food arrived quickly with plates and cutlery. I also ordered the “t-rav” (toasted ravioli) which came with a tasty meat sauce. Highly recommend both.”
“We saw the reviews and decided to try it out. First time having St Louis style pizza. Being from NY, we love our pizza. Imo’s hit the spot! Delicious different than back home, but what a surprise. If you stop in, try the provel bites too. It’s definitely a five-star in my book. For being a small pizza parlor, they have big flavor.”
“I’ve ordered a few times since this one and still consistently great!!
I ordered delivery. They were speedy and the pizza had exactly the right toppings and cauliflower crust.
I can’t say enough about this location! I’ll be ordering again.”
